Lara’s Star Quality Set to Shine at the Maritime Standard Awards
September 14, 2017
This year’s The Maritime Standard Awards will have more than a touch of Bollywood glitz and glamour, as it has been confirmed that actress, model and former Miss Universe, Lara Dutta, will host the event. The Maritime Standard Awards, which recognise excellence and achievement in the shipping, ports and related sectors, take place on Monday 23rd October at the Atlantis, The Palm, Dubai, and Lara’s presence is sure to generate considerable global interest in the event,"...
Global Brands Embrace RCS Messaging Based on the GSMA Universal Profile
September 14, 2017
(AETOS Wire)-- The GSMA today announced that multiple global brands including 1-800 CONTACTS, BMW Seattle, Detroit Pistons, MGM Resorts, Multiplus, Subway and Walgreens are showcasing Messaging as a Platform (MaaP) services based on the GSMA’s Universal Profile for Advanced Messaging (UP) at Mobile World Congress Americas. All plan to augment their existing SMS business messaging to Rich Communications Services (RCS) Application-to-Person (A2P) messaging, which creates a richer, more interactive experience for consumers and allows them to engage directly with brands within the messaging platform itself. “Messaging as a Platform and RCS A2P is a huge upgrade on current SMS business messaging and opens up a host of possibilities for millions of brands to change the way they engage directly with consumers,” said Alex Sinclair, Chief Technology Officer, GSMA. “It is all......
The Dockers® Brand Launches “Always On” – A Global Creative Platform from the Leaders in Khaki
September 8, 2017
( AETOS Wire )-- The Dockers® brand announced today the launch of its new brand platform “Always On,” a global campaign developed in collaboration with FCB West, which will appear in September. The “Always On” creative platform inspires men to be ready for anything. From landing a first date to nailing a job interview, Dockers® helps guys prepare for moments that matter most. The fall campaign introduces Dockers® Smart 360 Flex Khakis - a new collection"...
TCL Awarded for Its Smart Life AC at IFA 2017
September 4, 2017
Honored by International Data Group (IDG) and German Industry & Commerce Co., Ltd., TCL was awarded the IFA Intelligent Security Innovation Gold Award for its T-GUARDIAN series air conditioner at IFA 2017 Berlin, the world’s top show of consumer electronics and home appliances.
TCL was also awarded the China Household Appliances Innovation Award for TCL F6 series and T-GUARDIAN series air conditioners by the CHERI (China Household Electronic"...